President and CEO of the National Agents Alliance, Andy Albright released on The Wednesday Call that the books of the month for October are “The Retirement Miracle” by Patrick Kelly and “Success! The Glenn Bland Method.”
Andy chooses one or two books each month for the National Agents Alliance staff and agents to read. He insists that these books will help you grow and improve in your business and personal life. Andy does not care where you get the books from, but he offers a service called Andy’s Book Club that will have the books of the month delivered right to your door every month at a discounted price. With Andy’s book club, you won’t have to wonder what the top agents are reading; you’ll have the books in your hands. You won’t have to worry about figuring out where to buy the books and you won’t have to worry about the price because they will already be discounted for you.
September’s books of the month were “The 7 Habits of Highly Effective People” by Stephen R. Covey and “The Greatest Salesman in the World” by Og Mandino. Other books in Andy’s book club have included “Skill with People” by Les Giblin and “Winning with People” by John C. Maxwell.
If you’d like to stay up to date on what Andy and other top producers are reading, watch The Wednesday Call every week or join Andy’s Book Club at https://www.shopatnaa.com/andysbookclub.
These are the books that keep Andy fired up, and they can motivate you too!
Here at National Agents Alliance, we put a huge emphasis on reading. We believe in learning and absorbing the teachings of the great and successful leaders. In fact, the President and CEO of NAA, Andy Albright, said, “Those who access ideas by reading will succeed over those who do not.”
Between Albright’s Book Club, the NAA booklist, the “book of the month,” and the NAA Store which stocks every book on our suggested reading list, it’s obvious that reading is very important to our organization.
But, for some people just the simple act of sitting down to read just doesn’t come as easily to them as other people. The busy work schedule, the kids, and keeping up with life can leave you worn out and unmotivated to do anything at the end of the day. Instead of reading you head to bed or turn on the television to relax before calling it a night.
If that scenario sounds like you, here are some suggestions on how you can fit more reading time into your life:
- Always carry a book with you
- Read right before you got to bed every night
- Buy audio books
- Read while you’re on the “throne” (toilet)
- Set a goal to finish a book once a week, every two weeks, or one a month
- Keep a list of books to read
- Get an e-reader to take advantage of their features and make the hassle of purchasing books easier
- Read when you’re waiting in line, sitting at the doctor’s office, or whenever you’re waiting for something
- Read during your lunch break
- Read your book instead of the newspaper in the morning
Don’t let your lack of reading stand in between you and success. Unlock the secrets of leadership, success and wisdom through books written by some of the greatest leaders. To find out what NAA is reading, please visit the following links.
To join Andy Albright’s Book Club, click here: https://www.shopatnaa.com/andysbookclub
To purchase an NAA-approved book, click here: http://www.shopatnaa.com/
In business selling talent matters much less than effort applied to learning and mastering the skills that lead to success. Those who succeed outwork those who don’t every single time. We can all be successful at sales because effort is a choice and who better to learn from than National Agents Alliance.
Practicing for hours is not always feasible, but you should make the commitment and get in the habit of practicing something every day. We are always offering training, pushing everyone to read and available when you have questions. When you practice, don’t just read or review training material in your mind, practice by saying it out loud or even on your friends and family. Learning is contextual, and what you learn by reading doesn’t really help your ability to use the information in a conversation and a potential sale.
Clients don’t care about your story they care about their issues and getting them resolved. They care about the objections they have when they consider purchasing your product.
The client will be thinking things like:
- “Will this work for my situation?”
- “What benefit will this have for my family?”
- “How can I trust this person?”
It’s your job to anticipate their objections and use the training available to help the client understand you are here to help and answer any questions they have to make them feel comfortable with the product. After all helping the client is the main objective so be honest, helpful and let the client know you care about their situation no matter what it is.